Are you frustrated that people don’t “get” who you are or “what you are about” when they look at your website or social media profiles? Feel like your success and expertise don’t really come through when people check you out online?
What???
You know what I’m talking about when you look at others’ profiles or websites – and you just can’t quite figure out what they do. So you have to scroll and click and scroll and click (if you don’t give up) trying to better understand what they are about before you will decide to connect with them – or better yet – subscribe to their newsletter or buy their book or service?
Oh – I get it!
On the other hand, don’t you love it when you go to someone’s social media profiles or website and you instantly “get it”? The way they are portraying themselves online makes you quickly and easily want more of what they are sharing, teaching or offering – right? You excitedly hit “follow” or “connect” or offer up your email address to get their expert content delivered right to your email inbox!
Do you wonder what the secret is? How do some people make this terrific first impression so effortlessly, while others send mixed and confusing messages?
Wonder no more…there are the 3 simple changes that you can make online to instantly look like the expert you are?
Seriously, these 3 things have nothing to do with elevator pitches, or target audiences or even high-falutin’ technology! They are ludicrously simple improvements that can even be managed in less than a ½ hour.
The three things that you need to change or update are:
- Your picture
- Your bio
- Your CTA (Call To Action)
Sound too easy, or think you already have this covered? Or want to know more? Then dive into this downloadable “3 SIMPLE CHANGES TO INSTANTLY IMPROVE YOUR “EXPERT” STATUS ONLINE” guide – right now.
The easy-to-follow guide walks you through the best practices for each one of these elements, and breaks it down so you define who you are, what you’re about and why people should connect with you.
Once you are clear and consistent with these 3 key elements across your social media networks and on your website, it will be so much easier for your fans to value you as an expert, engage with you and help grow your platform.
Want to know more about building your platform for your next big book launch or creative project? Let’s schedule a “clarity call” and see if I can help.