Resources to Help You Understand and Better Engage on Clubhouse
Yes, Clubhouse is Another. Social. Media. App.
Cue the eye roll and know that I did not want to engage either. I don’t need another thing to do (or distract me) and was happy to sit this one out. But I can’t (I’m blaming Jen Lehner) and I don’t think you should either.
It’s so accessible – audio-only – no video or no carefully crafted, beautiful, witty, meme-type posts. You can come and go – there’s no feed where people can see where you have been or what you have posted. They can only see if you are in a room in real-time (or maybe see when you were last active).
[Want to know more about how it works or how to get started check out: Clubhouse App: How To Get Started from Social Media Examiner.]
Think of Clubhouse as a virtual event or conference where you can go wherever you want, where you can listen, learn and meet like minded people and industry experts from around the globe. It’s also possible to chat, ask questions and even collaborate with peers and celebs.
You can be as passive as you want – listening in on rooms; or as active as you want – raising your hand, getting on ‘stage’ (not as scary as it sounds) or even hosting rooms and starting clubs. How you choose to use Clubhouse is up to you.
For those of you interested in learning and connecting; or focused on growing your community or sharing your expertise or thought leadership. I really think it’s worth your time to check it out.
[Need more convincing? Check out this excellent piece I wish I’d written: How to Use Clubhouse to Grow Your Reputation from Social Media Examiner.]
Yes, you can get sucked in and lose hours of time mucking around. Yes, there are loads of people on there who are shameless self-promoters and hustlers who take up too much time and space on the platform – or as A.J. Jacobs put it “It’s like a bad podcast: poorly edited and only available on single speed.”
But for every bad experience, I’ve been equally blown away in other rooms by the generosity of the moderators and speakers to share not only their time, wisdom and insight (for FREE) but to graciously offer connections, opportunities, collaborations and sometimes even work!
In truth, the rooms I’ve enjoyed the most (besides the ones I host with my indie bookstore owner sister Holland – see more below) are the rooms where I don’t really know the subject well or I’m curious to learn more or go deeper on a subject.
And that’s why I’ve been recommending Clubhouse to clients and friends (and you) because it’s a way to share your expertise and make connections in an intimate, easy engaging way! No flying to a conference to be on stage, no complicated video prep or production and no glitches trying to do collaborative virtual LIVE meetings.
[Interested in how to make Clubhouse work for you? Check out Clubhouse App for Business: What Marketers Need To Know, another great article from Social Media Examiner.]
Is it for everybody – not necessarily! But I really believe for many that Clubhouse is an innovative platform worth investing some time and strategy, especially while it is still in its relatively early stages.
At this point, Clubhouse is “invite only” and only available on iOS (Apple). I’ve got invites I can share! Let me know (email or DM) if you’d like one or go ahead and download the app to get on the waiting list. It will notify your friends who might also have invites to share.
Then come on in! I co-host a “room” every Thursday at 12:30 ET / 11:30 CT with indie bookstore owner, sister Holland Saltsman where we chat about “Books, Business & Beyond” and love to welcome folks new to Clubhouse. Here are upcoming links:
And follow us on Clubhouse to get notifications for future rooms!
I’m also thinking of offering a “Clubhouse Concierge” service or class. Would you be interested? I’d love to hear what you think about Clubhouse, if you need help figuring it out, technically or strategically – or if you’re looking for a co-moderator to help you get started!
I’m here! Set up a time for us to chat now! In the meantime, I’ll see you in ‘da club!