What I Learned About “Social Media Today”

Last Friday, I attended another amazing Women Entreprenuers’ Network meeting at Serendipity Labs  in Westchester to learn about the state of “Social Media Today.”  Our guest speaker was Chris Dessi, CEO of Silverback Social, who was inspiring and instructional. He kept us on the edge of our seats discussing the life changing trajectory that social media has played in our lives and our businesses over the past several years.

From an inspirational standpoint he challenged our group to create and share “spine-tingling” interactions and charged us all to have a “reverence for the platform”! Wow!  No small challenge, but I am going to try and carry that charge forward with me as I think about how and what I am posting and sharing across social media.

From a practical standpoint, here are Chris’s top tips for strategic timing with your social media posts:

  • For Facebook– think “coffee and cocktails” as the best time for posting.
  • For Twitter – think reading the paper and looking at the news, during the day.

For more information on Chris and his company, you might want to consider attending his Westchester Digital Summit  held next May.  I think you’ll see me there!

Have you been to a fantastic networking event lately?  What valuable advice did you receive?

In picture (l-r):  me, Chris Dessi, Silverback Social, Brett Clugston of Hype by Brett (picture credit) and Linda Heaney of LGH Communications


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