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The Top Social Media Posts Shared This Year

As a recap for 2014, here is compilation of the most popular articles and posts that I have shared this year.

Feel free to bookmark this page as useful tool and go-to resource for all of your social media information.

Social Media – General
Which Social Network Is Best For Your Business – CNN Money

10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy – Fast Company

12 Essential Social Media Cheat Sheets – Mashable

Men Are From LinkedIn, Google+ & YouTube, Women Are From Twitter, Instagram & Pinterest – MediaBistro

30 Little Known Features of the Social Media Sites You Use Every Day – Buffer

How to Create Perfect Posts on Social Platforms v.5 – Socially Stacked

Social Media 2013 by Erik Qualman – You Tube

Online Marketing
Propel Your Content Marketing to New Levels – Huffington Post

3 Essential Tools To Rock Your Online Marketing – Nancy Sheed Blog

5 Easy Ways to Freshen Your Digital Face – Yahoo Small Business

What Does Your Email Say About You? Free Is Fine But . . . Nancy Sheed Blog

Converting Facebook Likes to Subscribers – AWeber

How Facebook Calculates What Appears in Your News Feed – Mari Smith

10 Facebook Hacks – Techlicious

Facebook Housekeeping: 5 Things You Can Do Right Now – Hongkiat

The Top 10 Reasons I’m Not Following You On Twitter – LinkedIn

11 Things You Didn’t Know You Were Doing Wrong On Twitter – HubSpot

9 Small Business Twitter Marketing Examples to Study – Social Media Examiner

23 Seldom Used Ideas for How to Use Twitter Lists – Buffer

Understanding Twitter Lingo – Nancy Sheed Blog

3 Reasons People Will Follow You on Twitter – Nancy Sheed Blog

The 7 Key Ingredients of a Powerful Twitter Bio – Buffer

15 Tips to Get and Keep More Twitter Followers – Kim Garst

How Do You Measure Your LinkedIn Worth? – Social Media Impact

Three Things You Must Do On LinkedIn Right Now – Nancy Sheed Blog

10 LinkedIn Blunders That Make You Look Like An Amateur – Forbes

17 LinkedIn Profile Must-Haves – Entrepreneur

How to Write the Perfect LinkedIn Headline – Top Dog Social Media

7 Simple Ways to Rock Your LinkedIn Personal Profile – Social Solutions

How to Lose Jobs and Alienate People on LinkedIn – Fast Company

Admin / Privacy / Productivity
Target hack: Tips for all customers – CNN Money

How To Survive The Snapchat Hack (and-others) – TIME

New Start-ups: Here’s Your Digital To-Do List – Inc.

4 Online Business Tools That Will Make You More Productive – Nancy Sheed Blog

Social Media Privacy Settings – Social Media Examiner

Planning for a Productive Year – Nancy Sheed Blog

Which one did you find most useful, interesting or surprising? And what types of articles and posts would you like to see more of in 2015?  Please share in the comments.  Thanks.

What I Learned About “Social Media Today”

Last Friday, I attended another amazing Women Entreprenuers’ Network meeting at Serendipity Labs  in Westchester to learn about the state of “Social Media Today.”  Our guest speaker was Chris Dessi, CEO of Silverback Social, who was inspiring and instructional. He kept us on the edge of our seats discussing the life changing trajectory that social media has played in our lives and our businesses over the past several years.

From an inspirational standpoint he challenged our group to create and share “spine-tingling” interactions and charged us all to have a “reverence for the platform”! Wow!  No small challenge, but I am going to try and carry that charge forward with me as I think about how and what I am posting and sharing across social media.

From a practical standpoint, here are Chris’s top tips for strategic timing with your social media posts:

  • For Facebook– think “coffee and cocktails” as the best time for posting.
  • For Twitter – think reading the paper and looking at the news, during the day.

For more information on Chris and his company, you might want to consider attending his Westchester Digital Summit  held next May.  I think you’ll see me there!

Have you been to a fantastic networking event lately?  What valuable advice did you receive?

In picture (l-r):  me, Chris Dessi, Silverback Social, Brett Clugston of Hype by Brett (picture credit) and Linda Heaney of LGH Communications

Making Time For Social Media

Last week, I was excited to speak at 341 Studios Roundtable Series about “Making Time For Social Media.”  January is the perfect month for entrepreneurs and small business marketing managers to gear up for growth with their social media and online marketing efforts.

After a brief discussion of the top six social media platforms: Facebook, Twitter, LinkedIn, Instagram, Pinterest and Google+, we launched right into the two most important tools for social media management: 1) a third party social media application (like Hootsuite or Buffer) and 2) an editorial calendar/checklist.

Are you using both of these tools in your social media management? Which ones?  Let me know in the comments. 

What the #### is a hashtag?

For Facebook fans who have been happily living a hashtag-free life, fear not, Facebook’s announcement officially rolling out hashtags this week is not really bad news.  You might even find it to be a good thing, once you get the hang of it, and especially if use them to promote your work or business.

But first, the basics, what is a hashtag?
The # symbol, called a hashtag, is used to mark keywords or topics in a post.  It is created organically as a way to categorize messages or posts of a similar natures.  Examples:  #summer #Oscars #SuperBowl #TGIF

How do I use a hashtag?
People (and businesses) use the hashtag symbol # before a relevant keyword or phrase (no spaces)  so that their posts will be grouped into other similarly “hashtagged” posts when searched upon or clicked.   Clicking on a hashtagged word in any message  will show you other posts marked with that keyword or phrase.  It’s interesting to note these posts will not all necessarily be from your friends (I’m seeing quite a few business pages showing up – methinks that users might clamor for filters in the very near future.)

For those new to the hashtag world, here are some examples of hashtags from Twitter, Instagram and other social media networks that we might see creeping into Facebook:  #ThrowbackThursday #TBT #selfie #nowplaying.

And good news for those of you who auto-post across your social media networks (serious Ninja stuff), the hashtags will be recognized across all social networks.

For more information, background and details about hashtags in Facebook, please check out:
* Public conversations on Facebook – Facebook
* Hashtags finally get support from Facebook – Mashable
* Privacy and hashtags on Facebook – Mari Smith

Have hashtags been enabled in your Facebook account, yet?  If so, what is your first post with a hashtag?